Privacy Policy

Our customers and your information are very important to us. Here's the simple text version of what we do with your information:

When you become a customer by placing an order, you provide your name, shipping address, billing address, phone number and email. These are necessary to fulfill your order. 

We don't see or save your payment details; those are handled by Shopify's checkout system and/or Paypal. To be clear: we do not see your credit card details or store credit card information.

Your name and address details are stored securely via Shopify and on our cloud-based database, also securely hosted. When it is time to fulfill an order or mail out a subscription, the mailing info is passed on to either our printer or fulfillment company so that your products can be sent.

We do require your email address at the time of an order so that you may receive shipping updates and/or tracking updates if relevant.

If you start an order and enter your email address but then abandon your cart, you will receive a reminder email about the items in your cart. You can opt out of such messages. We will not use your email address for any other marketing purposes unless you've expressly signed up.

If you're a subscriber to our print magazine, we will email you when your subscription is up for renewal. There is a link to opt out of these message on each and every message.

If you opt in to receive email marketing, you will receive a weekly newsletter every Tuesday and occasional messages about sales, events, new product releases or important information. You can also select to receive our occasional weekend newsletter, All About YOU. You can opt out at any time, there is always a link in the footer of all messages.

UPPERCASE does not purchase email lists nor does it sell any of its data. 

UPPERCASE does not use ad retargeting or similar practices.

If you have any questions, concerns or want to have your information deleted from our database, please get in touch.

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UPPERCASE publishing inc Privacy Policy

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from (the “Site”).


When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information.”

We collect Device Information using the following technologies:

- “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit

- “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
- “Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse the Site.

Additionally when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers, email address, and phone number. We refer to this information as “Order Information.”

When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Order Information.


We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:
Communicate with you;
Screen our orders for potential risk or fraud; and
When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.

We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).


We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use Shopify to power our online store--you can read more about how Shopify uses your Personal Information here: We also use Google Analytics to help us understand how our customers use the Site--you can read more about how Google uses your Personal Information here: You can also opt-out of Google Analytics here:

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.

Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.

When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.

We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at or by mail using the details provided below:

201b - 908 17th Ave SW, Calgary, AB, T2T 0A3, Canada